Author - Speaker - Lifestyle Coach

Thought Field Therapy (TFT), Tapping for Clarity

Set Your Soul on Fire


"Get ready for a book that will set your soul on fire and inspire you to reclaim your power. Badass Old White Woman or Birth of a Badass is a rallying cry for all of us who refuse to let age limit our dreams and aspirations."   


 — Patricia Fripp, CSP, CPAE, Coauthor Deliver Unforgettable Presentations, Past President, National Speakers Association.

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Upcoming Events

Date & Time: January 13th, 2025 12:30 to 2:30
Location: 3301 Menaul Blvd NE, Abq, NM 87107
Registration Fee: $25 fee includes a copy of Mary Lou’s book, Badass Old White Woman
Registration Link: Opens January 8th

Previous Events

My Media Features

Ignite Your Inner Rebel


Ladies, are you tired of societies underwhelming expectations and negative stereotypes that threaten the value of your inner wisdom?



Badass Old White Woman is a rallying cry to set your soul on fire. Connect to your Inner “rebel” and go out in a blaze of glory. Release Fears and Anxieties to live the life you were born to live.

Contact me today for a coaching session.


Release Fears and Anxieties to live the life you were born to live.

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Aging Is a Frickin' Privilege!


Discover how to upend the aging narrative and birth your inner badass. Learn powerful insights and alluring, alternative, life-changing therapies. Embark on an unapologetic journey of renewed purpose and adventure. Contact us today to schedule your lifestyle coaching session. 

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Mary Lou Dobbs headshot

About Mary Lou Dobbs


Mary Lou Dobbs excelled in her corporate career as a successful sales executive. Now a LifeStyle Coach and speaker, Dobbs, shares an upbeat message

to recharge, empower, and motivate.

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Book Review

Mary Lou Dobbs' empowering book, 'Badass Old White Woman: How to Flip the Script on Aging,' serves as a beacon for women navigating a world saturated with disparaging stereotypes about aging.


A former corporate sales standout turned Lifestyle Coach and speaker, Dobbs delves into the emotional underpinnings that propel formidable women to not only endure but thrive in the aging process. Dobbs' transformation into a self-proclaimed badass was triggered by a pivotal moment when she stumbled upon a text minimizing her worth with the label 'Old White Woman.' Undeterred, the seventy-five-year-old dynamo responded by packing her bags for a spontaneous thousand-mile motorcycle journey.


Awaking to the empowering strains of Alicia Keys' 'Girl on Fire,' she channeled this experience into a compelling narrative with the rallying cry: 'Aging is a Frickin' Privilege.' The book weaves together inspiring stories of women who have defiantly 'Flipped the Script on Aging,' employing diverse disciplines and alternative life-changing therapies. Dobbs provides readers with a comprehensive guide to cultivating the resilience and mental toughness necessary to challenge prevailing narratives about aging and awaken their inner badass. She emphasizes the importance of accessing self-motivation and improved health by tapping into an energy highway. Throughout the pages, Dobbs generously shares anecdotes, strategies, and practical exercises gleaned from the experiences of badass women. These insights serve as a roadmap to enhance mental and physical well-being while reaffirming one's core identity.


In its entirety, 'Badass Old White Woman' offers a sweeping overview and unapologetic journey toward rediscovering purpose in the later chapters of life.

She's an Old White Woman


Dobbs’ defining moment ignited her inner badass when her contractor showed her a text from a colleague: "Give this woman a fair quote she’s in my real estate investment group."


“She’s an Old White Woman”


Dobbs took her hurt feelings and Seventy-five-year-old ass to the bedroom, to pack for a four-day thousand mile motorcycle trip.


The following morning, she woke to the tune of Alicia Keys, “Girl on Fire”. Then she started to write. Her inspired battle cry. 


Aging is a Frickin’ Privilege!

Mary Lou Dobbs Book Cover

LifeStyle Coaching and Speaking Events


Mary Lou Dobbs is a published author of The Cinderella Salesman, Farnsworth Publishing, NY, endorsed by Og Mandino in 1982. Ms. Dobbs second book, Repotting Yourself, Financial-Emotional-Spiritual Flow O Books UK 2010.


Past keynotes:

Success is a Risky Business

Booked through the Mark Victor Hanson Speakers Bureau, co-author of Chicken Soup for the Soul

Corporate past clients include Milliken Carpets, Pursuit of Excellent Meeting, Farm Family Insurance, Keynote and Sales Training, Intel Corporation, and the Detroit Realtor's Association.


Current keynote:

Aging is a Frickin' Privilege!

Dobbs upbeat, funny, and thought-provoking message will inspire and entertain your audience.

Retreats; team building; manager development sessions

Conventions, associations, or yoga and personal growth retreats

Don’t Read Badass Old White Woman if You Are Easily Offended or Pee Standing Up

Thought Field Therapy (TFT)


Mary Lou Dobbs shared in her book her wit, humor, and unique perspective on maintaining our health as we age. She showed us that good health and being pain-free don't come from just a pill. It comes from hard work and investigating all alternative options before making your health choices. You can transform your life by healing from emotional or physical pain and becoming pain-free. She shared some of the natural healing modalities, such as TFT (thought field therapy) and the Emotion Code. These therapies help you maintain your emotional and physical well being.


— Joanne Callahan, MBA President, Callahan Techniques, Ltd. Co-Founder and Director of Thought Field Therapy Training Worldwide

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The Emotion Code Benefits


  • Enable your body's natural abilities for reducing feelings of anxiety, sadness, physical discomfort, and more.
  • Gain confidence in discerning the answers to your health questions from your subconscious mind using muscle testing techniques.
  • Discover how you could easily release negative energy in minutes.
  • Gain the knowledge and hands-on experience you'll need to release trapped emotions, heart walls, and inherited emotions.
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Travel Over 50


The idea of a solo female traveler might sound intimidating, but it doesn't have to be. It's actually an amazing time to be a solo female traveler! If fear or anxiety of adventure travel is stopping you call for a coaching session today.

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Contact Us For a Keynote of Thought Field Therapy Session

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Frequently Asked Questions

  • Why is Badass Old White Woman so popular?

    Mary Lou Dobbs, author and creator of Badass Old White Woman, is a LifeStyle Coach for maturing women. Mary Lou provides LifeStyle Coaching for aging women in the USA, empowering them to find their inner rebel and reclaim their power.


    Mary Lou takes being a Lifestyle Coach seriously, offering one-on-one calls and appearing at multiple events. Her retreats offer Emotion Code therapy and Thought Field Therapy in addition to LifeStyle Coaching for attendees. 


    You can transform your life. Call Mary Lou today to schedule your LifeStyle Coaching session.

  • What is Callahan Techniques® THOUGHT FIELD THERAPY?

    Thought Field Therapy (TFT) is a simple and straightforward technique for resolving emotional and psychological issues. TFT utilizes acupressure points, which the client activates by simply tapping them with their fingertips while thinking about the specific problem. This process has the capability of disabling and often completely eliminating troublesome emotional and physical responses.

  • How do I contact Mary Lou Dobbs?

    You can call us at 505-688-6703 or email us at mldobbs@comcast.net. You can also use the form on our Contact Us page.

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